Making Time, an annual 3-day music festival at the historic Fort Mifflin in Philadelphia, had a whopping attendance of over 4,000 in 2025. International artists traveled from near and far to play at the six stages littered across the fort. As Artist Liaison, I ensured artists had all necessary travel, equipment, sound checks, and hospitality to allow for a succesful performance and positive festival experience.

Endless calls were made and endless protein bars were eaten behind the scenes.

In collaboration with Red Bull, REC hosted an educational production workshop featuring Jersey Club DJ and platinum producer UNIIQU3. The workshop was followed by an after party with a local lineup of all women DJs including G I N A, Jewelssea, and Na$h, headlined by UNIIQU3. Both events sold out, and the party packed the space with an attendance of over 300. 

• Booked and served as point of contact for UNIIQU3; collaborated with her management and agency team as well as partner Red Bull to ensure alignment on branding 
  

• Identified and booked local talent for afterparty; served as point of contact throughout booking process and on-site 
• Led all logistical coordination 
• Led event staffing and payouts 

Creator Day was a day full of programming to celebrate the creative community in Philadelphia/at REC. The day started with 4 educational workshops focused on varying topics including film directing, DJing, photography, and financial literacy. These workshops were followed by a mixer as well as the IDMA (Independent Doesn’t Mean Alone) Awards to recognize REC members.

• Ideated educational workshop topics
  
• Booked and served as point of contact for educational workshop hosts 
  
• Created run-of-show and coordinated all logistics for the day-long event
• Led event staffing and payouts

Live @ REC was a live music content
series (think Tiny Desk) featuring local
up and coming artists in the Philadelphia community. Full-length YouTube videos garnered up to 25,000 views each.

• Booked and served as point of contact for talent including Armani White, Julia Pratt, Suzanne Sheer
  
• Worked with partner, the Kimmel Center, and internal media team to ensure branding was included in-person and on assets 
• Created run-of-show and coordinated all event logistics
• Assisted with A/V set-up and breakdown 
• Led event staffing and payouts 

Creator Talks were educational panels featuring 2-4 artists paving the way locally and nationally in the creative industry. These panels provided REC members with advice and insight from high-level creatives in varying industries and practices. These panels were produced in collaboration with partners including Red Bull, amuse, and Deep Eddy’s.

• Ideated panel talent and topics
  
• Booked and served as point of contact for panelists 
  
• Worked with partners including amuse, Red Bull, ?? to ensure alignment on topic direction and branding
• Created run-of-show and coordinated all event logistics 
• Led event staffing and payouts

Open House was an experiential marketing activation open to the public to market REC’s product and allow creatives to tour the space and attend an array of different workshops–⁠ranging from dance classes to how to build your own business. These events brought 150-300 folks into REC’s space and garnered new leads and sign-ups for the membership team.

• Ideated educational workshop topics
  
• Booked and served as point of contact for educational workshop hosts
  
• Created run-of-show and coordinated all event logistics 
• Led event staffing and payouts